#TractionTuesday with Techstars LA: LunarCRUSH

Thea Knobel
2 min readAug 20, 2019

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LunarCRUSH launches AI-backed cryptocurrency tool and nabs partnership with major exchange CoinDeal.

LunarCRUSH draws inspiration for its company name from the saying that the value of cryptocurrencies are “going to the moon” and one is “crushing it” in the market.

LunarCRUSH uses artificial intelligence and machine learning to give investors confidence in their crypto investments. The startup analyzes data on social trends, search behavior, and internet buzz to deliver real-time insights to investors. The founders’ mission is to democratize data so emerging players and veterans investors have access to make informed decisions.

One of LunarCRUSH’s tools: A word cloud displaying the most popular terms being mentioned in social media in the crypto space.

LunarCRUSH launched in April 2019 at the Crypto Invest Summit in LA and has rapidly grown since. To date, LunarCRUSH has analyzed over 100 million pieces of crypto-specific content. Additionally, the startup was recently accepted into the Gorem Holm Ventures (GHV) blockchain venture studio. LunarCRUSH plans to combine GHV, Techstars, and the Draper Venture Network to amplify their reach and accelerate their growth.

The Galaxy Score on CoinDeal

LunarCRUSH recently partnered with CoinDeal, which offers access to over 55 crypto markets including the most popular cryptocurrencies such as Bitcoin, Ethereum, and Litecoin. A major exchange in Europe, the monthly transaction volume on CoinDeal totals over $350 million, and will increase with their recent expansion into the US. To give investors access to real-time analytics leading to smarter trading choices, LunarCRUSH created the Galaxy Score™ widget, which is shown for all cryptocurrencies on the CoinDeal exchange, powered by an enterprise-scale API. The Galaxy Score™ analyzes price, social impact, average social sentiment, and correlation rank.

LunarCRUSH Co-Founders Jon Farjo and Joe Vezzani at the Techstars LA office.

LunarCRUSH is not only focused on building smart-tech but also on cultivating a strong community that will propel the growth of crypto projects. As cryptos run on the pure supply and demand of individuals, it is up to the individuals in the community to make projects grow. To foster this community aspect, LunarCRUSH is committed to analyzing community-driven activity and providing insights to investors and industry applications in real-time.

In Techstars, LunarCRUSH is evolving the business model towards rapid customer demand, forming partnerships that accelerate growth, and of course providing users with the best tools to crush the market.

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Thea Knobel
Thea Knobel

Written by Thea Knobel

Vice President of Platform & Marketing at GSV Ventures investing in the globe's top EdTech startups.

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